"I"ve worked with Nora when she was a client of mine and as a business associate when she started her own firm. In addition to making the work process fun and engaging, she has always been highly professional, extremely knowledgeable and someone that you can count on to get the job done well. I look forward to working with Nora again when the opportunity arises and highly recommend her services.”

-Cheryl Isen, principal, Isen & Company

 

  
marketing communications experts
nhaile writing services help you showcase your expertise, products and services through creative communications. Think SEO-friendly copy, blogs, social media content maintenance, brochures and e-newsletters. Get your message across. Let's create compelling communications that work for you and your business.
 
 

ARTICLES & PRINT PUBLICATIONS

Washington Healthcare News, Contributing Writer/Editor

The Healthcare News organization covers the states of Alaska, California, Idaho, Oregon and Washington through the California Healthcare News and Washington Healthcare News trade journals and web sites. The primary audience is healthcare leaders at hospitals, medical clinics and insurance companies. Content includes interviews with senior leaders, “how-to” articles, op-eds and financial statistics.
 
May 2010 - TGBA Celebrates Cascade Hospital Expansion

February 2010 - Lean in 2010: Are Healthcare Systems There Yet?

October 2009 - Community Health Centers: Vital to Healthcare's Present and Future

June 2009 - Taking Rural Healthcare to Heart

September 2008 - Community Health Centers Proffer a Plan

July 2008-In Touch and Inspired: Healthcare Facility Design has a New Face

April 2008-Health Insurance Industry Profits Down in 2007: Executives Explain Why

WEB COPY, BLOGS and CONSULTING

Derry, Nolan & Associates, LLC
www.derrynolan.com
www.derrynolan.com/wp

Worked with healthcare medical practice consulting firm to revamp their website. Developed content and case studies, provided editing and marketing consulting services. Collaborated with webmaster on layout, navigation, testing and content management.

nhaile continues to provide marketing support to the firm, writing SEO-friendly copy for their home page and landing pages, maintaining their website content, blog and social media pages, as well as producing case studies, presentations, press releases and advertising.

EcoFab Home Energy Audits

Wrote updated copy for the services page as well as the newly launched home energy audit and refit section.

SALES and MARKETING COLLATERAL

Goetzman Group - Microsoft Office Small Business 2007 Case Study

Cal-Prop Management, San Diego, CA

nhaile worked with the San Diego area property management company to develop content for their new multi-page property management brochure.

The Bellettini, Bellevue, WA

nhaile developed the promotional articles "Invest in Luxury Living and Realize a Return" and "Making the Simple, Sublime" for a multi-page direct mail piece about the luxury senior residence.

EcoFab Home Energy Audits

Brochure and "door hanger" copy for launch of an eco-conscious company's home energy audit and refit services.

Azure Villas, Mission Beach San Diego.

Sales circular for launch of fractional real estate marketing campaign.

Outcomes Health Information, Inc.

Marketing collateral for the health outcomes information company's rebranding efforts; worked directly with their PR & Strategic Marketing firm. Copy adapted for web use, as well.

Health Advocacy Programs marketing circular
Health Outcomes Improvements marketing circular

United Sorbents, LLC
US Contractors Line

Sales circular promoting mid-weight contractors line for pads used in environmental and hazardous spill clean-up. Wrote copy.

"PREVIOUS LIFE" COLLATERAL

Samples of collateral types developed for Adaptis while holding marketing analyst and communications manager positions.

Adaptis

Sales data sheet for Offshore Services
Case Study for Change Management
Mailer promoting Breakfast Symposium